News/talk station KNX-AM 1070 is offering more financial advice by adding an hour to its successful midday consumer call-in show “Money 101” with host Bob McCormick. The program now starts an hour earlier at 9 a.m. weekday mornings. David G. Hall, KNX vice president of AM programming for Infinity Radio in Los Angeles, also named veteran KNX correspondent Frank Mottek host of the “The KNX Business Hour” from 1 p.m. to 2 p.m. The moves should bolster KNX as a go-to place for useful expert advice and “answers.”
(Frank Mottek, KNX photo)
“The new three-hour time slot will allow us to increase the amount of consumer news we deliver,” Hall said of Money 101. “The program has become increasingly popular because it gives listeners relevant information on consumer topics. Bob tells the audience how to save money, whether it's a discount airfare or an unclaimed property search.”
The programming compliments KNX’s weekend midday call-in block beginning with “Food News” with Melinda Lee (Saturdays and Sundays, 8 a.m. to noon) and “Computer News” with Jeff Levy (Saturdays and Sundays, noon to 2 p.m.).
KOST dominates fall listening with help of Christmas music
Holiday music on KOST-FM 103.5 (“The Coast”) once again proved to be a big draw for Southland listeners, according to the latest Arbitron audience estimates of listeners age 12 and over. The soft rock favorite rose to the top spot in overall listening. Soft adult Spanish-language station KLVE-FM 107.5 followed very close behind at No. 2, followed by the summer’s top station, top 40 KIIS-FM 102.7 at No. 3. Talk radio from the likes of Bill Handel, Rush Limbaugh, Dr. Laura and John and Ken helped place KFI-AM 640 at No. 4, then fifth place alternative rock KROQ-FM 106.7 and Mexican Regional KSCA-AM 101.9 at No. 6. Last year’s biggest newcomer, the reggaeton/hip hop “Spanglish” station KXOL-FM 96.3 (“Latino 96.3”) slipped a bit, from a tie at No. 2 last summer to No. 7. Hip hop powerhouse KPWR-FM 105.9 (“Power 106”) also took a pretty dramatic hit, slipping from a tie for fourth place to No. 8. Mexican Regional KLAX-FM 97.9 dropped one place to No. 9 and smooth jazz “The Wave” climbed back into the top ten at No. 10. Last year’s other big newcomer, adult hits “Jack FM” KCBS-FM 93.1 seems to have lost some of its appeal, falling from No. 9 to No. 11. “Jack” boasts variety and unpredictability, but perhaps it loses some of the impact of that with the solitary presence of Howard Cogan, the Canadian voice over artist whose wry, sarcastic attitude provides the “image” of the station rather than a schedule of DJs.
Arbitron’s sample of the LA market’s roughly 10.8 million potential listeners that among the talk stations, Clear Channel’s KFI was again in first place, followed by Disney-owned KABC-AM 790, Infinity’s KLSX-FM 97.1 and KNX-AM 1070 (which has become nearly all-talk), Salem’s KRLA-AM 870 and Clear Channel’s “Progressive” KTLK-AM 1150.
In morning drive, KSCA’s Píolin lead the pack, with Bill Handel on KFI, Kevin and Bean on KROQ, KIIS’ Ryan Seacrest and KLVE’s “El Show de Omar y Argelia” making up the rest of the top five. Classic rock KLOS-FM’s Mark and Brian continued to grow their audience share, gaining three tenths of a point to go from No. 11 to No. 10.
KOST made huge gains in midday listening, a time the industry typically considers the “listen at work” period, jumping 1.7 points from a tie at No. 6 to No.1. Other stations top stations between 10 p.m. and 3 p.m. were KLVE (No. 2) with Sofía Soria and KFI (No. 3) with Rush Limbaugh and Dr. Laura Schlessinger.
No comments:
Post a Comment